Mother Nature grows all the good stuff in the world. But when it comes to taking all those whole ingredients and turning them into organic snacks and cereals that people actually love, there’s only one person to thank. Her lovable, goofy, genius brother. Meet Brother Nature.

We launched Brother Nature on TV and Social, reshot the brand’s entire product line and extended his lovable personality into product specific ads.

Nature’s Path

TV/OLV, Social